How Blue Blood Sports Boosted Customer Growth by 30% with Symphony

Limited Product Complexity

Wix was sufficient for basic products but struggled to handle customisations, variations, and bespoke orders.

Difficult Website Management

Staff found the platform cumbersome and inefficient, making it difficult to update product listings and manage the site.

Lack of Data Insights

Extracting sales data and customer trends was challenging, restricting their ability to make informed business decisions.

Integration Gaps

The site did not align effectively with their social media and marketing strategy, limiting brand reach.

Manual Processes

Setting up new customers and processing orders required significant manual effort, leading to inefficiencies.

A Streamlined, User-Friendly Website

Staff can now easily update and manage the site, increasing efficiency and reducing administrative workload.

Enhanced Product Customisation

Customers can now easily shop for their local club, school, or university, with password-protected areas for exclusive access to specific collections.

Improved Data Insights

The company now has access to detailed sales trends, allowing them to identify high-performing products and better serve their customers.

Seamless Marketing Integration

The new site is fully aligned with their social media and marketing efforts, enhancing brand visibility and engagement.

Efficient Self-Service Process

A simplified customer onboarding and ordering experience allows for quicker account setup and a smoother purchasing journey.